Why choose a .EU domain today?

We live in a time where global power dynamics are shifting faster than ever before. While Europe is moving towards a stronger, more unified internal market, across the Atlantic we’re seeing increasing signs that stability and cooperation can no longer be taken for granted. In this climate, the .EU domain has taken on a new and more meaningful role.

The current U.S. president’s unpredictable stance on international partnerships — in both politics and business — has raised concerns about technological independence and digital sovereignty. One example is domain governance. It’s not far-fetched to imagine a future where the Trump administration turns its attention to ICANN — the body that oversees, among others, the .COM domain. Should that happen, the once-universal .COM might become more expensive or restrictive for European businesses, especially if new tariffs or usage limitations are introduced.

.EU – Your trusted European digital home

The .EU domain is no longer just a technical address online – it’s a symbol of European values, trust, and entrepreneurial freedom. With over 400 million people, the EU is one of the world’s largest unified markets, and .EU is its digital gateway.

By choosing a .EU domain for your business or project, you become part of a community that values transparency, security, diversity, and sustainability. And in a world where local origin and clear values matter more than ever, .EU helps increase your visibility and credibility across the European market.

What does a .EU domain offer you?

• A strong, clear identity. A .EU domain shows you’re part of the European business space — a mark of quality on the global stage.
• Access to new markets. Europe’s market is large and diverse. A .EU domain helps expand your reach and build trust with new audiences.
• Linguistic and cultural flexibility. Want your domain name in Latin, Greek or Cyrillic? No problem – .EU lets you speak your audience’s language.
• Brand protection. Registering your domain is a crucial step in protecting your brand. A .EU domain secures your digital presence in the EU – and a registered EU trademark offers even stronger legal safeguards.
• A sustainable choice. EURid, the registry behind .EU, is EMAS-certified – showing that sustainability is possible even in the digital space.

Thousands of European entrepreneurs have grown their businesses with .EU. EURid has collected inspiring real-life success stories — maybe you’ll find your own spark among them? Check them out here.

Getting your .EU domain is easy:

1. Choose a short, clear, memorable domain name — avoid hyphens and numbers.
2. Click here to check availability and register.
3. Once you have your domain, build your website in minutes with Zone+ AI Assistant.

Final thought:

As digital stability in the West becomes less predictable, the .EU domain offers a secure, future-proof anchor for businesses, creators, and organisations who want to thrive in a connected, trusted digital Europe.

And best of all: From 3–19 June, you can register your .EU domain for just 1 euro for the first year!